the IBC Show 2016!
The most important broadcast, cinema and video industry event in the World is coming quickly with a lot of expectations about technological developments, new mass Internet distribution channels, new content strategies and emerging digital markets.
As always, many players are preparing their best suits to reach potential customers with new ideas and projects and they’re ready to take over the show. Some of them like Canon and Sony seize the moment to present new products. Others instead, reinforce their credibility upon their most renowned solutions.
Canadian manufacturer SHAPE comes this year as an established name in the field of camera supports as well as one of the finest industry leaders when speaking of on-set accessories. The company patented their Red Push Button Technology, which has made Camera teams a lot faster when they have to do complex movements on tiny spaces.
At the last NAB Show, they released their exclusive Camera Wood Handles, Director’s ICON Series, FS5 Accessories and the Atomos Flame Accessories Series, which make the work of many directors of photography and their teams more efficient since they allow easier footage visualization and camera manipulation.
And since then, they didn’t stop bringing other solutions to a growing filmmaking market, making unusual cameras more usable, even suitable for some type of work that includes tight areas permitting a different point of view for today’s audience.
Among them, users can count on a whole new set of accessories for the Blackmagic URSA Mini. You can bolster your Mini with SHAPE using our Remote Extension Handle or completing it with SHAPE’s many tools like its Quick Release Baseplate, Telescopic Arms with Handles or simply by getting a bundle with or without Matte Box.
Now SHAPE focus their attention on other members of media production crews, modeling new cages for top industry field video monitors like the Atomos Inferno and the Blackmagic 4k Video Assist. These products will let teams increase mobility on the set. The cages, also, bring extreme protection to those pieces of equipment making in-camera sequences easier to check on the field by directors and their immediate teams.
SHAPE’s Monitor solutions permit little production crews to save money and time watching their clips securely during shoots. Documentary filmmakers can now face the harshest climate conditions without worrying too much about breaking their equipment. All of that thanks to SHAPE’s cages and rigs.
SHAPE didn’t forget the Canon C series users. We have released two key products in order to offer them a better experience with their cameras. The SHAPE Canon C Series Re-locator Handgrip was designed to mount on an arm with a Red Push Button thanks to its Double Quick Handle Rosette. It connects to the Canon C-series Handle and can be inserted on a Push Button Handle to extend its capabilities. Thus, it offers better access to Canon C-Series camera functions.
Meanwhile, our new M2 V-Mount Power Cage Series delivers easy power mount solution for these cameras.
Big camera equipment companies like Canon, Sony, Blackmagic and Atomos rely on SHAPE products to boost their solutions making them real hard working, ready to shoot machines. SHAPE is always thinking on better ways to fit the needs of Audiovisual Production Professionals.
This year, we hope to see you at IBC to share our history and our future. Please come to visit us in the booth 12.C51, we’ll be pleased to meet you!